The Indian hospitality organization discovered a highly advanced system in STAAH to assist in handling room categories, yield rules, and enhancing direct income by 30%.
Established in 1990, Chokhi Dhani is a hospitality brand from India with several resorts, hotels, and dining establishments throughout the nation and internationally. Locations include Jaipur, Jaisalmer, Indore, and places like London and Dubai. Renowned for its engaging Rajasthani-themed activities, authentic cuisine, music, dance, and various cultural events, Chokhi Dhani Group is dedicated to conserving and promoting Indian traditions through a large network of performers and craftsmen.
In a matter of years, Chokhi Dhani has turned into a cultural emblem in India, attracting tourists and locals.
Problems faced prior to adopting the STAAH booking engine
Before implementing STAAH, Chokhi Dhani’s direct bookings encountered numerous errors owing to difficulties with rate and availability updates. The booking experience on the site was not user-centric and paired with availability and pricing inaccuracies, resulting in guest unhappiness.
A seamless integration, updated systems, and a straightforward booking method were clearly necessary for Chokhi Dhani. STAAH met this demand well.
SwiftBook, equipped with advanced revenue optimization features and comprehensive analytics, has enabled the group to make more informed decisions at both individual property and overall group levels. Options for daily bargains, upselling, promotions, and numerous built-in functions permit Chokhi Dhani revenue managers to steer demand via dynamic pricing strategies.
The booking system was customized to align with Chokhi Dhani’s brand specifications. Its clear presentation and straightforward operation have attracted numerous patrons. A simple three-step booking process, safe transactions in various currencies, and a mobile-friendly platform have resulted in improved booking conversions.
The granular analytics at the property and group level has enhanced visibility into customer preferences and paved the way for resilient future plans.
India’ Chokhi Dhani Group achieves major direct booking surge with STAAH was last updated: 
